Background In April 2024, a sports brand specializing in athletic tape engaged our team to strengthen its presence within the Amazon USA marketplace. The objective was to improve campaign efficiency, enhance product visibility, and support overall sales growth through structured advertising and listing optimization. Challenges Limited Visibility: The brand required stronger positioning within a competitive […]

Background In December 2023, a jewelry brand offering a diverse product range sought to improve its sales performance within the Amazon Canada marketplace. Although the brand provided high-quality products, its marketplace visibility and advertising efficiency required structured optimization. The objective was to enhance campaign performance and improve product discoverability through strategic advertising and listing refinement. […]